moody lens container | 包裝及產品設計
Packaging & Product Design
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近視患者幾乎每天都會使用到隱形眼鏡，美瞳更是在此群體裡重要的日常用品，如何收整如何在拿取之處能不消耗空間是首要設計條件，其次則是面對攜帶上的便利性。容器開發的階段便秉持著“日常卻不平常”的品牌精神，圍繞著生活物件發想，紙箱、貨櫃、菜籃...等，在此之中希望給用戶有趣的收納體驗。
雙向閉合的上蓋兼顧了居家展示花色以及外出旅遊方便兩項優點，同時結構上不以過度的異形佔用空間製造矯飾違背品牌理念，如此得以重複疊加，兼顧高低需求用戶的習慣。
包裝上將產品本身微縮的概念還原，以集裝箱1:1的大小融入生活場景為插畫元素，再次的體現該品牌的日常生活之氣。
Nearsighted patients use contact lenses almost every day, and color lenses are an important daily necessities in this group. How to storage it? How not to consume space? It is the primary design condition, followed by the convenience of carrying. In the design stage of the container, we adhered to the brand spirit of "daily but extraordinary".
And thought around the life product, such as cardboard boxes, containers, vegetable baskets, etc. It hope to give users an interesting experience. The two-way closed upper design cover takes into account the advantages of home display and travel convenience. At the same time, the structure does not occupy space, is not pretentious, and does not violate the brand concept. This can be superimposed, taking into account the habits of users with high and low needs.
On the packaging, the concept of miniaturization of the product itself is restored, and the 1:1 size of the container is integrated into the life as the illustration element, which once again reflects the lifestyle of the brand.
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Packaging Design ╱ Ivory Ho
Product Design ╱ Ivory Ho
Photography ╱ MAX
Photography ╱ MAX
Assistant Art Designer ╱ Sunny Chen
Location ╱ Shanghai
